| 23rd
September 2008
Inspired
Gaming International (Inspired), part of Inspired Gaming Group
plc, today announces its first shared-revenue partnership
deal where it will invest in the total development of the
Club 19 resort in South-East Asia, and share all
revenues in the venue (not just machine incomes) with its
partner, Silver Heritage Limited (SHL). As part of the deal,
Inspired will provide Club 19 with its range of Open SBGTM
terminals. Inspired and SHL will also jointly be responsible
for the non-gaming entertainment, as well as the design, development
and operation of what will be a world class entertainment
venue. This breakthrough deal will be the first time that
Inspired not only supplies its Open SBG TM system, but will
also be involved in the complete resort development.
Inspireds
multi-content Open SBGTM terminals will offer Club 19 customers
a variety of casino games, including Electronic Roulette,
Virtual Sports, Electronic Card Games and Slots, all on one
terminal. Inspired and SHL currently supply terminals to Club
19s sister venue, which generates some of the highest
incomes in Asia, and this 10 year deal looks set to produce
similar returns.
Together,
Inspired and SHL have designed Club 19 as a comprehensive
entertainment venue; situated in a luxury golf, entertainment
and leisure resort, Club 19 will also offer a host of non-gaming
entertainment from floorshows to sushi chefs. As part of the
deal, Inspired and SHL will share the revenues of all entertainment
income.
Norman
Crowley, Co-CEO at Inspired, commented: Sharing in the
revenue of all entertainment products at Club 19 represents
a significant opportunity for Inspired. This 10 year contract
forms part of our long-term, international strategy to transform
the landscape of the Asian casino market.
As
the fastest growing operator of slots and sports bars in licensed
gaming premises in the Asia-Pacific region, this deal represents
a significant step forward for SHL, said Mike Bolsover,
CEO of SHL. He added: We are excited about partnering
with Inspired once more and believe that Club 19 will soon
be generating some of the highest incomes in Asia.
For
further information please contact:
Rebecca Blinston-Jones or Lucy Buckley
Mantra PR
Tel: 020 7438 4910
E: rblinston-jones@mantra-pr.com / lbuckley@mantra-pr.com
About
Inspired Gaming Group
Inspired Gaming Group plc (INGG) is the leading player worldwide
in the Open Server-Based Gaming (Open SBG) market and
is also the leading provider of analogue and Open SBG
machines in the UK for the leisure and gaming markets.
The
Group provides Open SBG software systems and Open SBG
digital and networked terminals in 10 countries today. The
Group manages over 50,000 machines across the UK, of which
in excess of 24,000 are already on the Open SBG platform.
The
Group's customer base includes bars, casinos, bingo halls,
licensed betting offices, holiday parks and other out of home
leisure venues. Key customers include the major gaming companies
such as William Hill and Gala Coral Group.
The
Group is also the leading provider of Fixed Odds Betting Terminals,
itbox skill gaming terminals, and other Open SBG variants.
www.inspiredgaminggroup.com
About Silver Heritage Limited
Silver
Heritage Limited (SHL) is quickly becoming recognized as a
market leader in the provision and management of automated
and digital gaming to licensed casinos across Asia. Offering
casino partners Las Vegas style betting arenas and modern
slot machines on their premises, SHL currently has operations
contracts for 20 venues across the region.
As a full service electronic gaming management firm, SHL is
highly experienced in providing fully automated casino games
(such as roulette, baccarat and sic bo), soccer and horse
racing wagering, and modern slot machine enterprises to casinos.
SHL is in active and advanced negotiations with casino operators
in Macau and is already operating in The Philippines, Cambodia,
Laos, Vietnam, and on a cruise ship sailing in South East
Asian waters. SHL plans to expand its machine management portfolio
to over 5,500 gaming machine stations by 2010, and to operate
in over 50 licensed gaming venues in 8 countries across Asia
Pacific.
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